Tired of Chasing BudgetsAcross Platforms?
Manage every client's ad spend from one place. Never overspend, never miss a beat — PaceGuard keeps you under budget, automatically, with spend caps that pause, alert, and auto-reactivate.
One overspent account can wipe out a month's margin
Agencies juggle dozens of ad accounts across five platforms, each with its own budget, currency, and billing cycle. Spend is easy to lose track of and expensive to get wrong. PaceGuard watches every account continuously and steps in the moment a budget is at risk — so you catch overspend before the client does.
How it works
From connected account to enforced budget in four steps.
Connect accounts
Securely connect each client's ad accounts with OAuth. Tokens are encrypted at rest — you grant access, we never see passwords.
Set budgets & caps
Define monthly or campaign-level budgets and spend caps per client, account, or campaign — in the account's own currency.
Track pacing
See projected vs. actual spend update automatically. Know at a glance which accounts are pacing over or under budget.
Enforce automatically
When a cap is breached, PaceGuard pauses the campaign and alerts your team — then re-enables it at the start of the next period.
See it in action
Every client's budget, every platform — guarded from one place.
Everything you need to guard ad spend
Built for agencies managing many accounts across many platforms.
Spend pacing dashboards
Projected vs. actual spend per client, account, and campaign — so overspend is caught before it happens, not after the invoice.
Spend-cap rules engine
Rules that pause, notify, or auto-reactivate based on the caps you set. The tightest applicable cap always wins.
Automated pause
Campaigns that exceed budget are paused automatically — no midnight scrambles, no blown budgets.
Safe auto-reactivate
Only re-enables campaigns it paused, and re-checks live status first — if a human intervened, it stands down.
Over/under-spend alerts
Email and Slack alerts the moment an account crosses a pacing band — fired once per period, never spammy.
Multi-platform, multi-account
One view across Google, Meta, Microsoft, TikTok, and LinkedIn — including multiple accounts per client on the same platform.
Works across your ad platforms
Connect multiple accounts per client on the same platform — PaceGuard keeps them all in view.
A guardian, not an optimizer
PaceGuard monitors spend and enforces the budgets and caps you define. It does not run automated bidding, ROAS/CPA optimization, or campaign performance tuning — your advertising strategy stays entirely yours.
The only change it makes to your accounts is to pause a campaign that exceeds its budget, and to re-enable a campaign it previously paused. Nothing more.
Put your ad budgets on autopilot
Connect your accounts, set your caps, and let PaceGuard hold the line.
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